Ongoing learning is an important part of how I approach marketing.


My professional development spans digital strategy, social media, analytics, advertising, branding, content, SEO, and AI This allows me to build on hands-on experience with the tools, platforms, and decisions behind modern marketing.

Professional Certificates & Specializations

Meta Social Media Marketing Professional Certificate
Meta
Training in social media strategy, content development, audience engagement, campaign planning, and Meta advertising.


Google Digital Marketing & E-commerce Professional Certificate
Google
Comprehensive training across digital marketing strategy, search, email, social media, analytics, e-commerce, and customer engagement.


Introduction to Google SEO
University of California, Davis
Foundational training in search engine optimization, including search behavior, ranking fundamentals, keyword strategy, and optimizing digital content for organic discovery.


Google AI Certificate
Google
Practical training in generative AI, prompting, responsible AI use, productivity workflows, and applying AI tools to everyday professional challenges.

Currently Completing

Current professional development focused on expanding my capabilities in marketing analytics, data analysis, branding, paid media, and content strategy.

Google Advanced Data Analytics Professional Certificate
Google
Advanced training in data analysis, statistics, Python, regression, predictive modeling, machine learning, and communicating insights through data.


Branding: The Creative Journey Specialization
IE Business School
Exploring brand identity, positioning, creative strategy, branded content, customer experience, and the role creativity plays in building memorable brands.


Google Ads Search Advertising Certification
Google
Developing specialized knowledge in Google Search advertising, including campaign structure, targeting, bidding, keyword strategy, optimization, and performance measurement.


Content Marketing Specialization
University of California, Davis
Expanding skills in content strategy, audience development, storytelling, content creation, distribution, and measuring content effectiveness.

Professional Affiliation

American Marketing Association
Los Angeles Chapter · Member 2026–Present
Member of the American Marketing Association’s Los Angeles chapter, supporting continued professional development, industry engagement, and connection with the broader marketing community.

Learning With Purpose

I pursue professional development where it strengthens the work I already do or expands what I can bring to future projects—from creative strategy and paid media to analytics and emerging technology.

Connect

Location

Website Designed & Developed by Christy Pyrz